Last Updated Mar 16, 2016 9:35 PM EDT SAN FRANCISCO -- Instagram users could soon notice something different in their feeds: Instead of always showing the most recent posts first, the popular mobile photo-sharing app says it will give higher priority to posts that each user is likely to care about most.If that sounds familiar, it's because that's how Facebook decides what to show users in their News Feeds. Facebook Inc., which owns Instagram, has long used a complex formula to emphasize items it hopes will be "relevant" to each user, based on factors like whether the post came from a close friend or how the user responded to similar posts.Twitter also adopted a similar approach recently, abandoning its most-recent-first order to present popular tweets from people you follow at the top of your feed.Not all Instagram fans greeted the news positively. There was almost immediate backlash, which many users posted on rival social media site Twitter.Until now, Instagram had shown every post … [Read more...] about CBS News Logo Instagram jumps on the algorithm bandwagon; let the user backlash begin
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Facebook as been the advertising comfort zone for many businesses. It might be time to get out. James G. Brooks Published 7:00 am, Friday, February 23, 2018 Photo: WraithHao | Getty Images Image 1of/1 CaptionClose Image 1 of 1 Photo: WraithHao | Getty Images 5 Advertising Strategies for Entrepreneurs Coping With Facebook's Revised News Feed 1 / 1 Back to Gallery Facebook’s News Feed is very much a moving target these days. In early January, the company tweaked the News Feed to emphasize posts from friends and family. In practice, that means that users will see fewer organic posts from brands and publishers. More recently, CEO Mark Zuckerberg said that the platform will highlight more local news. Some have speculated that Facebook’s identity crisis will cause a downward … [Read more...] about 5 Advertising Strategies for Entrepreneurs Coping With Facebook’s Revised News Feed
Alexei Oreskovic, provided by Published 5:51 pm, Wednesday, January 31, 2018 Justin Sullivan/Getty Images Stories, which are short photo slideshows or collections of videos, are on track to overtake regular news feed posts as the most common form of social sharing across apps, company CEO Mark Zuckerberg said Wednesday. Zuckerberg said this change will influence how the company builds products in the future. The Stories format was pioneered by Facebook-rival Snapchat. During Facebook's fourth-quarter earnings call on Wednesday, CEO Mark Zuckerberg discussed how social media usage is evolving. For many people listening, one specific comment by Zuckerberg quickly attracted a lot of attention. LATEST BUSINESS VIDEOS Now Playing: Now Playing We Love The Story Behind These Southern Gingersnaps Southern Living Ice Climber is First in the World to Scale 300m Frozen Waterfall Buzz 60 Hotel guests get a kick out of Nissan’s self-parking slippers … [Read more...] about Facebook just dropped a big hint that the News Feed’s days may be numbered (FB, SNAP)
Facebook user growth, time spent fall on news feed changes By Sarah Frier, Bloomberg News January 31, 2018 Photo: Andrej Sokolow /DPA /TNS Mark Zuckerberg, founder of Facebook. Facebook reported 1.4 billion daily active users in the fourth quarter — the slowest user growth on record. Mark Zuckerberg, founder of Facebook. Facebook reported 1.4 billion... Facebook Inc. said people are spending less time on its social network, and fewer people are coming to the service daily in North America, for the first time ever. The shares fell. Facebook reported 1.4 billion daily active users in the quarter, slightly missing a 1.41 billion average estimate from three analysts surveyed by Bloomberg. That amounted to the slowest user growth on record. DAUs in the U.S. and Canada declined from 185 million in the third quarter to 184 million in the latest period, the company also reported. Facebook’s year was marred by … [Read more...] about Facebook user growth, time spent fall on news feed changes
By Queenie Wong | [email protected] | Bay Area News Group PUBLISHED: January 31, 2018 at 6:00 am | UPDATED: January 31, 2018 at 6:02 am MENLO PARK — Facebook is scheduled to report its fourth-quarter earnings and full-year 2017 results this afternoon, weeks after the tech firm announced changes coming to the social network’s News Feed. But the social media site’s changes have also raised questions about how this will impact the tech firm’s growing ad business. “Is there fatigue with social media? We expect management to outline expected impacts from modifying/improving the News Feed, including user engagement and monetization,” wrote Colin Sebastian, an analyst with Baird Equity Research, in a note before Wednesday’s earnings. “Do these changes impact the strategy for Instagram?” Including certain one-time expenses, Facebook is expected to report earnings of $1.95 per share in the fourth quarter, which runs from … [Read more...] about Social media fatigue? Facebook’s News Feed overhaul in focus ahead of Q4 earnings
Facebook (NASDAQ: FB) is planning to make some big changes to its core News Feed feature this year, diminishing the reach of publications and focusing on surfacing original content from friends. Not only will the move reduce how much news people get from Facebook, but CEO Mark Zuckerberg thinks it will actually decrease the amount of time people spend in the company's app. Many investors have seen this as a big positive for Twitter (NYSE: TWTR), which has prided itself on breaking news before the big newsrooms do. Even so, just 11% of adults in the United States find news on Twitter, according to Pew Research. That compares to 45% on Facebook. But Twitter's problem isn't that its users aren't reading news on its platform. In fact, a higher percentage of Twitter users get news from the platform than any other major social media app. Twitter's problem is it just doesn't have the users, and that's not changing. Image source: Twitter, copyright Atsushi Nakamichi for Twitter, Inc. … [Read more...] about Will Twitter Benefit From Facebook’s News Feed Change?
Facebook is rolling out changes to its News Feed that could affect posts you see from the Wisconsin State Journal. There are many ways to stay connected to the State Journal and up to date on Madison-area and Wisconsin news. Sign up to receive breaking news emails or our daily headlines list. We also offer emails highlighting sports, food, contests and more. Get the latest news — and breaking news alerts — by downloading our mobile apps. Click here to download the iOS version; go here if you have an Android phone. Right now, you can subscribe to madison.com for just $5. Subscribers get unlimited articles and photo galleries, and no surveys. You can also follow the State Journal on Instagram, Twitter, LinkedIn and Google Plus. On Facebook, here's how to make sure State Journal posts — and posts from other pages you like — stay prominent in your News Feed: When you log into Facebook, click the down arrow in the far top right corner. Select … [Read more...] about Facebook is changing its News Feed. Here’s how to keep up with local news.
Facebook is rolling out changes to its news feed that could affect posts you see from the Arizona Daily Star page. But if you like getting local news in your social media feeds and in your inbox, we have lots of ways to connect with us so you can stay up-to-date on local and Arizona news. Here are some options: 1. Sign up for one of our newsletters From food to sports to business, we have a newsletter for that. Want the top headlines in your inbox each morning? We have a newsletter for that too. You can see all the options and sign up here. 2. Get breaking news alerts Get the latest news — and breaking news alerts — by downloading our app. Find the iOS version here and the Andorid version here. 3. Follow us on one of our other social media platforms. The Arizona Daily Star is on Twitter and Instagram, so follow us there if Facebook or emails aren't your thing. You can also follow This Is Tucson, … [Read more...] about Facebook is changing its news feed. Here’s how to keep up with Tucson news
Tanya Dua, provided by Published 2:09 pm, Friday, January 12, 2018 Justin Sullivan/Getty Images While publishers are bracing themselves for a massive hit and re-assessing their strategies, advertisers don't seem half as perturbed. This is not the first time Facebook has tweaked its algorithm, and unlike publishers, brands have been paying to play on Facebook for years. The one down side, however, is that ad prices might be driven up as people spend less time and scroll less on Facebook. But even then, brands have avenues other than the News Feed to run ads on. Ultimately, advertising executives agreed that the changes will ultimately be good for the company and would help boost the quality of creative. LATEST BUSINESS VIDEOS Now Playing: Now Playing Facebook Shares Dip After News Feed Announcement Wibbitz Robots and time travel at CES 2018 Euronews_News Coogan's to close Fox5 FOX Business Beat: Retirement crisis; Diet Coke revamping image … [Read more...] about ‘It’s not a cause for alarm’: Why advertisers aren’t fretting over Facebook’s huge News Feed change (FB)
Seth Archer, provided by Published 3:28 pm, Friday, January 12, 2018 Reuters / Beck Diefenbach Facebook announced major changes to its platform, which will refocus the News Feed on content from friends and family. Advertisers and investors were worried about how the changes would affect advertisements and revenue. Watch the company's shares trade in real time here. Facebook said on Thursday it would be adjusting its primary newsfeed to focus more on content from friends instead of publishers, a decision that wiped close to $25 billion off the company's market capitalization on Friday. Speculation about the financial impacts of the move was immediate and plentiful, but despite the stock move, most Wall Street analysts agreed it will ultimately be good for the company. Local Channel Now Playing: Now Playing SAPD makes arrest in 2015 'Hell's Gate' murder case mysa Gregg Popovich: LaMarcus Aldridge Asked to be Traded Last Summer SITime Search for drunk … [Read more...] about Facebook’s News Feed change wiped out $25 billion — but it could be good for the company in the long run (FB)