“We know that some of you feel Apple has let you down. We apologize. There’s been a lot of misunderstanding about this issue, so we would like to clarify and let you know about some changes we’re making. First and foremost, we have never — and would never — do anything to intentionally shorten the life of any Apple product, or degrade the user experience to drive customer upgrades. Our goal has always been to create products that our customers love, and making iPhones last as long as possible is an important part of that.” The company said it is slashing $50 off the out-of-warranty iPhone battery replacement for the next year, bringing the cost down to $29 for anyone with an iPhone 6 starting in late January. A new software update will also hit early next year giving users more insight into battery life. John Poole, founder of software company Primate Labs, found earlier this month that iPhone 6s models running iOS version 10.2 and 11.2, and iPhone 7 phones running iOS 11.2, were more likely to have instances of lower processing speed. That research, using his company’s software, confirmed a viral Reddit post from a user that noticed an increase in his phone’s processing speed after replacing the battery. The issue gained steam when Apple backed up Poole’s findings, noting on December 20 that Apple was trying to “smooth out the instantaneous peaks only when needed to prevent the device from unexpectedly shutting down” when conditions were cold… [Read full story]
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