HCM CITY (VNS) — Despite the continued slowdown in the economy, Viet Nam’s nutrition industry saw robust growth in the last 12 months, with local consumers still rating health as a major concern behind the economy and job security, according to a recent report from market-research company Nielsen.
The findings were released at a Nielsen’s Health and Nutrition Forum last week in HCM City.
The slowdown in the Vietnamese economy, with continued sluggishness in the real estate and banking market, has spread into 2013 and is still affecting certain industries.
Despite the efforts from the Government, the International Monetary Fund has recently revised Viet Nam growth numbers from 5.8 per cent to 5.2 per cent for 2013.
According to Nielsen, in spite of the softer economic numbers, certain categories perceived as healthy or nutritious by consumers were seeing double-digit growth.
The total Fast-Moving Consumer Goods (FMCG) category, excluding beer, has seen 11 per cent volume and 15 per cent sales growth over a one-year period.
Growth in volume and sales of milk-based products has reached 19-22 per cent, respectively, compared with a year ago.
Vaughan Ryan, managing director of Nielsen Viet Nam, said in a press release that strong numbers indicated the growing importance of health-conscious consumption, even in tougher economic times.
He said the Vietnamese had a simple perception of healthy food, with 94 per cent agreeing that it should be safe or hygienic, along with 91 per cent stating it should be fresh.
Consumers perceive healthy food as products such as liquid milk (90 per cent), low-cholesterol oil (73 per cent), and organic food (63 per cent), along with a few other dairy products, Ryan said.
According to Nielsen findings, information about sufficient nutritional ingredients is a driver in achieving brand salience in Viet Nam.
The key factors considered when purchasing healthy food are sufficient nutritional ingredients (36 per cent), reduced risk of disease (25 per cent) and affordability (23 per cent), followed by other minor factors.
Trust is at the core of driving any engagement and success when it comes to health and nutrition in Viet Nam. —VNS
- Coronavirus: Record food sales growth fails to prevent worst month for retail
- Opinon: Impact of the Covid-19 pandemic on food security of India
- C.P. Vietnam targets balanced growth benefits
- Zomato, Swiggy make ordering food costlier
- Government rejects Flipkart's proposal for entering food retail sector
- ‘Agriculture sector needs reforms for sustainability’
- CORRECTED (OFFICIAL)-UPDATE 2-Chanel warns virus impact will linger on luxury sector
- Chanel warns virus impact will linger on luxury sector
- Bank credit growth may plunge to 0-1% in FY21: CRISIL Ratings
- Brits’ bogus food poisoning claims leave hoteliers crying: ‘¡Basta!’
- Your ultimate wellness guide: Personal trainer who coached Angelina Jolie reveals how to get in shape over winter - and how to boost your physical AND mental health with food
- PM Modi takes stock of financial sector, reviews progress of Rs 20 lakh crore stimulus package
- Post-COVID-19 food crisis: CBN’s soft loans to farmers allaying Obasanjo’s fear
- South Africa Lockdown Deprives Needy Children of Food
- Most South-East Asian growth is expected to spring back in 2021
- Qatari Gov’t Orders Private Sector Stimulus as Economy Slows
- Silitron Valley: exploring Waikato's tech sector
- Non-food retailers in Germany likely to lose 40 bln euros in sales in 2020
- Nigeria offers promise for investors looking for the next growth story
- Agricultural programme achieves 209, 464mt of food worth N36bn in 4 years
|The Oiling of America: How the Vegetable Oil Industry Demonized Nutritious Animal Fats and Destroyed the American Food Supply (check at Amazon)||4.5|
|Quick Wholesome Foods - Fast, Nutritious Meals from Whole Grains, Beans, Seeds & Powdered Milk (check at Amazon)||0.0|
|Purina HA Hypoallergenic Vegetarian Dog Food 6 lbs (check at Amazon)||0.0|
|Blackwater Max Growth Fish Food Large 40 lb. by Blackwater Creek (check at Amazon)||0.0|
|2 Pound Mini Pellet Growth Formula Koi & Goldfish Pellet Food (check at Amazon)||0.0|
|Eco Labs MLLHGELG Microbe Lift High Growth and Energy Fish Food, 5.4-Pound (check at Amazon)||0.0|
|Blue Buffalo Healthy Growth Dry Kitten Food - 7 lb bag (check at Amazon)||0.0|
|TetraPond Koi Growth Sticks Food (check at Amazon)||0.0|
|Aqua Master Growth Fish Food, 2.2-Pound/Bag, Small (check at Amazon)||0.0|
|Aqua Master Koi Growth Fish Food, Large Pellet (check at Amazon)||0.0|
|Purina Veterinary Diets Feline Hypoallergenic HA Dry Cat Food 8 lb bag (check at Amazon)||0.0|
|Aqua Master Growth Fish Food, 11-Pound/Bag, Large (check at Amazon)||0.0|
|Purina Veterinary Diets Feline Hypoallergenic (HA) Dry Cat Food 4 lb bag (check at Amazon)||0.0|
|Beneful Dog Food Healthy Growth For Puppies 15.5 LB (check at Amazon)||0.0|
|2 Pound Blend Size Pellet Growth Formula Koi & Goldfish Food (check at Amazon)||0.0|
|Blackwater Max Growth Fish Food Small 2 lb. (check at Amazon)||0.0|
|Polyplab - Professional Reef-Roids - Coral Food For Faster Growth - 120g (check at Amazon)||0.0|
|Aquatic Turtle Food Growth 2 1/2 Lbs Bulk for Turtles From 2-6 Inches in Size (check at Amazon)||0.0|
|Aquatic Turtle Food Growth 7 Lbs Bulk for Turtles From 2-6 Inches in Size. (check at Amazon)||0.0|
|Halo Dinner Party Salmon & Herbs Nutritious Food Enhancer (check at Amazon)||0.0|
|Eat Healthy Hypnosis FREE - Guided Meditation to Enjoy a Diet of Nutritious Foods & Stop Eating Sugar (check at Amazon)||0.0|
|Eat Healthy Hypnosis PRO - Guided Meditation to Enjoy a Diet of Nutritious Foods & Stop Eating Sugar (check at Amazon)||0.0|
|MaxiGro Plant Food for Vigorous Growth (10-5-14), 2.2lb resealable bag (check at Amazon)||0.0|
|Processed In America: How the Food Industry Has Increased Obesity by Lowering Prices (check at Amazon)||0.0|
|Growth Spurt: Zits Sketchbook 2 (check at Amazon)||0.0|
|Paleo Slow Cooker Recipes: Easy, Nutritious Food the Whole Family Will Love (check at Amazon)||0.0|
|simply seasonal: a simple guide to eating delicious and nutritious food (check at Amazon)||0.0|
|Body Shout: A Kids Health Book About Why Eating Nutritious Food, Fitness And Fun, Works Best For Everyone! (check at Amazon)||0.0|
|The Food Parade: Healthy Eating with the Nutritious Food Groups (check at Amazon)||0.0|
|2: Zits: El Estiron / Zits: Growth Spurt (Spanish Edition) (check at Amazon)||0.0|
|Grilling Reinvented: A Return to Fun, Family, and Safe Nutritious Food (check at Amazon)||0.0|
|Finger Food for Babies & Toddlers: Delicious Nutritious Food for Little Hands to Hold (check at Amazon)||0.0|
|THE ROLE OF TRAINING ON EMPLOYEE EFFICIENCY IN FAST FOOD SECTOR: Basics, Concepts, Methods (check at Amazon)||0.0|
|The Food Doctor for Babies & Children: Nutritious Food for Healthy Development (check at Amazon)||0.0|
|Toddler Meals: Lifesaving Recipes and Advice for Making Fun, Nutritious Food (Mommy Rescue Guide) (check at Amazon)||0.0|
|Food Facts At A Glance: A Quick Reference Guide for Choosing Wholesome, Nutritious Foods (check at Amazon)||0.0|
|Miracle Foods For Kids: 25 Super-Nutritious Foods to Keep Your Children in Great Health (check at Amazon)||0.0|
|Cosmic Cuisine : Foods For Spiritual Growth (check at Amazon)||0.0|
|Processed In America: How the Food Industry Has Increased Obesity by Lowering Prices (Kill Your Diet Book 1) (check at Amazon)||0.0|
|The Neoliberal Regime in the Agri-Food Sector: Crisis, Resilience, and Restructuring (Earthscan Food and Agriculture) (check at Amazon)||0.0|
|99 Superfoods - Awesome Nutritious Foods (Look and Feel Absolutely Fabulous Book 1) (check at Amazon)||0.0|
|Atkins Recipes Under 15 Minutes: Delicious, Healthy and Nutritious Food (check at Amazon)||0.0|
|Chia Seed Cookbook: A Runner's Guide to Healthy and Nutritious Food (check at Amazon)||0.0|
|The Growth Spurt: (Calculating Your Child’s Final Adult Height) (check at Amazon)||0.0|
|Nutritious Foods: Nutritious Grain Free Recipes and Delicious Smoothies (check at Amazon)||0.0|
|Growth Spurt: Blue Jackets Part II (check at Amazon)||0.0|
|25 Easy and Delicious Nutritious Food Recipes by Carol K. Piper (check at Amazon)||0.0|
|The Growth Spurt (check at Amazon)||0.0|
|American Classic Nail Care Set (Gelous Nail Gel Base Coat Nail Polish & Growth Spurt Nail Treatment) (check at Amazon)||0.0|
|Growth Spurt Nail Treatment (check at Amazon)||0.0|
Nutritious food sector has growth spurt have 1233 words, post on vietnamnews.vn at May 20, 2013. This is cached page on USA Breaking News. If you want remove this page, please contact us.